Reddit Communities Protest New Policy to Charge for API
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Many Subreddits went dark this week in protest of a new Reddit policy that will charge some for access to its Application Programming Interface.
The Details: In efforts to become profitable and control the user experience, the online forum website plans to charge high-usage third-party developers. As a result, many popular Subreddits have become private in protest, aiming to deter the company’s decision, which does not appear to be changing course.
For Context: API allows users to customize the way information is presented from the source. Third-party services aim to customize the user experience in ways like improving accessibility or removing advertisements – one of Reddit’s key forms of revenue. Popular ones include Reddit Is Fun, and Apollo, which will both be shutting down on June 30. Twitter announced a similar policy in late March.
Key Quotes: Reddit CEO Steve Huffman said, “Running a product like Reddit is expensive. I would like to be a self-sustaining company — it means we’re defensible... and that we can endure into the future. So that’s what we’re working towards.”
How The Media Covered It: The news was most widely covered by Left-rated sources. Fox News (Right bias) provided a significant portion of Huffman’s comments, and ABC News (Lean Left bias) also presented input from Huffman. Wired (Center bias) presented little of Huffman’s perspective, and said the move is driven by Reddit’s ambitions to become “more profitable,” however Forbes (Center bias) says Reddit is not profitable.