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https://www.theguardian.com/lifeandstyle/2025/mar/08/ai-wingmen-bots-to-write-p…
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AI bots will soon be rolled out on dating apps to flirt with people, craft messages on users’ behalf and write their profiles for them.

But depending on artificial intelligence to foster budding relationships risks eroding what little human authenticity is left on dating platforms, experts have warned.

Match Group, the technology company with the world’s largest portfolio of dating platforms, including Tinder and Hinge, has announced it is increasing investment in AI, with new products due this month. AI bots will be used to help users choose which photographs will be most popular, write messages to people and provide “effective coaching for struggling users”.