
Bad Bunny is showing off a lot more than his Calvins in the spring 2025 campaign for Calvin Klein’s new icon cotton stretch underwear. The campaign, which was unveiled Tuesday on the Calvin Klein website, features the musical artist, whose song “EoO” is the campaign’s soundtrack, in black and white briefs and a white tank top, posing in front of a three-mirrored backdrop and showcasing his many tattoos. Read on for more about the campaign and fans’ responses to it. Bad Bunny says the campaign ‘has been in the works...